Digital Marketing Strategies For Your Business

3 Digital Marketing Strategies YOUR Business Needs.




Most modern companies today need strong digital marketing strategies to promote their brands, offerings, products and services more than ever. There’s increasing competition in the market today that compels more and more businesses to resort to the latest technologies and advanced marketing tools, solutions or skills.

So it’s not surprising at all that technologies who have a greater emphasis on digital marketing have been the target of innovative entrepreneurs and marketers who will uncover the best marketing strategies for their business growth.

Effective Digitial Marketing Strategy Principles

There may be tons of great digital marketing strategies using various types of technologies in the market to pull in business entrepreneurs but without honesty and integrity behind every marketing strategy taken, the marketing campaign may be futile and costly.

2016 welcomes new and mature marketers who have a clear focus on successful marketing strategies through digital technologies with highly esteemed strategy principles that benefit their businesses. This will make the year 2016 more profitable than ever before.

Your business website should be properly designed and developed with good management to be more profitable in 2016. This could happen when the best 3 digital marketing strategies are used along with honesty and integrity like I said earlier.



1) Using Twitter and Instagram

Most people today, especially tech savvy ones usually have their eye on most of the social platforms.

With the market being so competitive today, it’s insufficient to have just social media pages to promote your business because most online marketers are doing the same thing. If you want your business to be successful then you need to venture out into several platforms that can help promote your business with more traffic coming from these other avenues.

Experts say that aggressive business marketers need to get in on these two platforms, Twitter and Instagram because here they form the latest social media platforms in town to promote your business brand, products or services. The main thing is you MUST post good quality content to keep your avatar’s interest.

Twitter marketing could be used along with hash-tags ### because this has become trendy and appealing to all types of potential leads which would benefit your business.


Business marketers today should not ignore the simplicity of Instagram. Instagram allows you to share photos because it easily promotes your products and services to millions of active users on a daily basis. The younger generation today logs in on Instagram frequently like every day to pick up some market jewels and forward them to their peers. This not only provides free advertising for your company, but establishes the market reputation on a stronger foundation from users and not marketers.

2) Niche Markets and Re-Marketing

Another digital marketing strategy principle is the focus on niche markets with re-marketing trends, especially on social media sites like Facebook. This popular social media networking site offers a host of delightful marketing tools and features that could easily boost traffic and sales for you. Facebook page likes and also your personal profile pages are great advertising channels for businesses that take on this social media site to share and post business related contents that compel and attract your followers to support your business.


Facebook offers a great niche market feature because the best of potential leads could be harvested using specific characteristics that fit the business goals and objectives. This is an excellent choice in today’s digital marketing strategy to put your business on the right path of success.

Re-marketing on Facebook is basically the availability of a digital marketing feature that traces cookies and tracks web visitors to your business website. Promotional business ads would be seen to be activated to the web visitor repeatedly in a well designed re-marketing campaign for higher rates of return by your web visitor.


3) Effective Email Marketing

Emails are great marketing tools also because they allow you to communicate your latest business tips and affiliate offers quickly. Your content needs to be well written emails to grab the recipients’ attention and peak their interest in the business offers especially when you use attractive and appealing graphics with your noteworthy content.

Email marketing campaigns are an inexpensive but very effective way to share your best business promotions to potential leads and customers and could increase your sales and customer listing.

I hope this gives you a few ideas to take action on today.

I wish you well ~

Donna Harris

P.S. The way to get started is to quit talking and take action…TAKE ACTION TODAY!

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Author: The Business Lady

Donna Harris is the author and creator of The Online Business Lady and also She shows both entrepreneurs and family caregivers who have jumped off the merry-go-round how to create a plan B. Donna helps those who help themselves. She helps those who have an entrepreneur spirit to step into their God Given Powers to live a better spiritual, physical and financial life and build lasting memories with their families and loved ones.